Social Media · Digital Presence

Two Men and a Truck Winnipeg

Industry
Moving & relocation
Location
Winnipeg, Manitoba
Scope
Social Media · Digital Presence
Project
TPeters Marketing
Two Men and a Truck Winnipeg project cover

The strategy

We shaped the work around what the project needed to change, then built the execution to support that direction.

01

Build the profile foundation before increasing content volume.

02

Clarify the service offer so visitors could quickly understand what the company actually does.

03

Create a repeatable content system mixing useful information, service-led posts and video.

04

Turn customer feedback into branded social proof rather than leaving reviews isolated elsewhere.

What we delivered

The work behind the outcome.

From an inactive Instagram presence to a cleaner, branded social system built around services, useful content and local visibility.

Instagram profile optimization
Branded Story Highlights
Content system and visual templates
Reels and static social content
Service-positioning content
Review and social-proof creative
Ongoing social media management
Project snapshot

Numbers from the project recap.

A performance snapshot is useful context, not the whole story. These figures are shown from the project materials created for this engagement.

1,647Reel views in an early visibility snapshot
42Interactions in the same snapshot
6h 45mWatch time
60Followers at the snapshot
Selected project material

The work, not a stock-photo version of it.

Real campaign and strategy assets from the project.

The strategic takeaway
Before chasing scale, the account needed structure. Once the foundation, service story and visual system were clearer, every new piece of content had somewhere useful to land.

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